Located within Gwangjang Market, the Hidden Hour Bar seeks to transform the traditional horizontal layout of the market into a vertical oasis. Designed by all around design company, this innovative space redefines the concept of hidden hours by vertically expanding the market’s structure.
Vertical Expansion
Gwangjang Market, characterized by its linear and horizontal design, underwent modernization that left the space above its arcades largely underutilized. Hidden Hour Bar aims to fill this void by vertically expanding the market’s footprint. By introducing a skip floor configuration, each level of the bar is themed to offer a unique experience, breaking away from the monotony of daily life.
Thematic Spaces
Fragmented mirrors serve as a central motif, disrupting conventional perceptions and inviting patrons to immerse themselves in an alternate reality. Dreamy hidden rooms offer sanctuary, providing a temporary escape from the hustle and bustle of daily routines. Each space within Hidden Hour Bar is meticulously designed to evoke a sense of intrigue and exploration, enticing visitors to discover hidden treasures within its depths.
Rooftop Retreat
The rooftop terrace of Hidden Hour Bar offers a breathtaking view of Seoul’s skyline, providing a serene escape from the chaos of urban life. Surrounded by the city’s iconic landmarks, the rooftop creates an ambiance of tranquility, allowing patrons to disconnect from the pressures of everyday life and immerse themselves in the beauty of their surroundings.
Hidden Hour Bar reimagines traditional market spaces, elevating them into dynamic environments that blur the lines between reality and fantasy. With its innovative design and thematic spaces, it offers a welcome respite for visitors seeking solace and adventure amidst the bustling cityscape of Seoul.
